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Webinar Replay: Driving growth with data-driven decision making: Phocas Analytics for HARDI members

January 21, 2026 | 1 minute read

This webinar was recorded on 1-20-2025.

In this webinar, Phocas Analytics leaders shared how distributors can drive growth with faster, more reliable data-driven decisions by bringing ERP and other data sources into one “source of truth.” They highlighted how Phocas helps sales, operations, and finance uncover opportunities across sales performance, margin, cash flow, and inventory; all without relying on IT, SQL, or brittle spreadsheets.

Through a live demo, they showed interactive dashboards, drill-down analysis to the transaction level, automated alerts (like negative-margin customers or consecutive declining sales), and practical use cases such as cross-sell lists and dead/over/understock visibility. The session also covered AI-assisted natural-language querying, plus add-on modules for financial statements, budgeting/forecasting, rebates, and CRM, which emphasized ease of use for non-technical teams and faster time-to-value for distribution businesses.


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Phocas

Phocas is a SaaS company delivering an all-in-one BI and FP&A platform built for wholesale distribution, manufacturing, and retail businesses. Today, Phocas serves 2,800 mid-market companies and 40,000 users across the US, UK, Australia, and New Zealand.

Phocas has a clear mission: to make people feel good about data. And it’s working! Customers love the intuitive, self-serve platform that brings their data to life.

By partnering with leading ERPs like Epicor, Infor, Sage, Klipboard, SAP, Oracle Netsuite and more, Phocas unlocks the potential of ERP data for everyone - delivering improvements at every level of the business. Our vision for our platform is as the one central, mission-critical layer above the ERP - empowering businesses with products collectively designed to deliver even greater value, insight and efficiency.

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